A small idea, taken seriously
1PercentKind is a quieter way to keep showing up for the people in your life — starting with the calls you mean to make and never quite do.
Why this exists
A one percent improvement, every week, in how we look after each other.
Most of the people we love don't need a grand gesture. They need to be remembered. A short call on a Tuesday. A check-in that says I was thinking of you — without any of the weight that goes with that sentence.
1PercentKind is built on a simple bet: that the small, repeated acts are where care actually lives. Not the visit you've been promising for a year. The five minutes this week. And then again next week.
We're starting with the easiest version of that idea, and adding the harder ones over time.
What's here, what's next
Add the people you'd like to check in on. Pick a time and a cadence. The app nudges you when it's time to call. You make the call yourself — your phone, your voice, no automation, no accounts, no data leaves the device.
For people who'd rather receive a call than place one — a warm, simple voice check-in that asks how someone's doing, listens, and lets the family member know everything's okay. Designed first for older relatives whose families live far away.